Learn about bundled software from Linkury software marketing experts. No doubt you know what bundled software is all about; you may have even purchased a package of different software on a whim one day due to the credibility of...
Read MoreSoftware Monetization Tips – Built Useful Software? Learn How to Monetize It. Software marketing experts from Linkury share some useful monetization tips You identified a need, were inspired, used your talent, and actually...
Read MoreToday we have an excellent guest post by one of my favorite software marketers, Andy Brice. Andy has done some testing on adding new versions of his software at higher price points. How much should you charge a customer for a...
Read MoreSoftware launches can be a scary business… I am just in the works of launching a new software title. Can’t reveal much at the time but below you can read some of the marketing material or head over to the launch site...
Read MoreAndy Brice from Successful Software blog just released an excellent article where he is featuring 13 examples of software launches gone sour…
Read MoreI have been working in the Software Marketing Industry for close to 10 years and I still find most of the communication in the Industry incredibly boring and stiff. I don’t even have the energy to try to understand some of...
Read MoreBefore we go any further looking into how we can build brands it’s important to understand why building your software brand is important. I hope you have had a chance to check out the first part in this series; Software...
Read MoreToday we have a guest writer Cristian Dorobantescu, that has been involved working both with software development and software marketing. Here he shares some interesting insights in this sometimes bipolar landscape. Read on to...
Read MoreYou have launched your software and started selling it online. You are actively promoting and are getting visitors and leads from different traffic generating efforts such as SEO, PPC, Banners, Shareware sites, Word-of-mouth,...
Read MoreWhat’s the easiest and fastest way to radically increase your sales? Done right you can increase your sales to many of your clients with very little effort. How, you may ask… Introducing the Software Upsell More on...
Read MoreBrad Callen is a software creator and software marketer extraordinaire. He has just unleashed a new virus upon the world Cough, cough. Oh, I think I just got the “Callen Virus”… In 2004 Brad Callen launched SEO Elite, a software...
Read MoreWhen doing extensive split testing on our online software store SoftwareCasa.com, we realized early on that small changes on product landing pages can have a huge impact on visitor to sales conversion. Switching a red buy-button...
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